How Tech Companies Are Pioneering Employee Benefits

By Haley Bass | 08/21/2016

Tech companies shape our daily lives, helping to make lives easier and delivering services on demand, from contact lenses to transportation. Over the past 15 years, rapid growth in technology has shaped how we work and live, and also led to a change in how employers reward their employees for hard work. 

Some tech company benefits may only seem practical for their industry, but it’s reasonable to think that what tech companies are pioneering in the workplace today may become common in major companies in the near future. Here are a few examples of tech companies who are offering innovative employee benefits (that may be coming soon to a workplace near you):

1. Bigcommerce

Bigcommerce is committed to giving small businesses access to software resources previously available only to large companies. Since 2009, the company has acquired over 55,000 clients in 150 countries, hired more than 370 employees, and raised $75M in venture capital. As they’ve grown, Bigcommerce has expanded its benefits to keep retaining top talent.

Today, the company offers its employees a fully stocked kitchen, subsidized gym memberships, quarterly hackathons, in-office yoga, and massages. And for the gamers in their workforce, Bigcommerce’s offices have game rooms equipped with an xBox and a PlayStation.

2. Boost Media

Boost Media is on a mission to optimize digital marketing platforms for leading brands around the world. By creating, testing, and optimizing digital advertising across search, social, and display media platforms, the company gains unique insight into specific types of ads that work with each audience.

As part of their employee benefits strategy, the company holds an annual Earth Week-themed trip, during which employees go camping and participate in beach cleanups. Boost Media also hosts legendary holiday parties--including beer pong tournaments in which the winner is awarded a championship belt.

3. Reebok

A top global fitness brand notorious for challenging convention, Reebok designs athletic footwear, apparel, and accessories to support active lifestyles. The company is dedicated to keeping fitness exciting, and this mission is evident in the perks offered to Reebok’s team.

Being active is more than a hobby for the company’s employees—it’s a lifestyle.  Reebok’s headquarters includes a CrossFit Box, where around 600 employees work out every week between 6 AM and 6 PM. Reebok also hosts Campus Fitness Days, which include events such as hiking, dancing, and yoga.

4. Radius

Radius provides software platforms for B2B marketers to reach more than 20 million small and mid-sized businesses in the U.S. By combining a real-time data set with enterprise software, Radius makes it easy for marketers to identify, target, and engage with customers. 

A subsidized gym membership is only one of Radius’ many ways to keep employees healthy. Employees partake in after-hours games of soccer, basketball, and even roller derby. Movie nights on Wednesdays and weekly game nights allow Radius employees throughout the company to bond as a team.

5. Lyft

Lyft is transforming the transportation industry by putting power in the palm of your (phone) hand. Users request a ride via app, and get picked up by a friendly driver—all within a few minutes. The company believes transportation brings people together and is expanding its product to build stronger communities.

Transportation can be a huge pain for employees in urban areas. To combat this, Lyft employees are given $100 of free Lyft credit each month. The company provides its employees with free healthy lunches five days a week—and fresh bagels every Wednesday.